The World Health Organization has joined TikTok to fight coronavirus misinformation
Illustration by Alex Castro / The Verge
The World Health Organization launched a TikTok account on Friday as part of its efforts to cut through coronavirus misinformation online. A specialized public health agency of the United Nations, WHO is one of the leading organizations working to contain the spread of the virus.
In WHO’s first video, Benedetta Allegranzi, technical lead of infection prevention and control, describes measures people can take to protect themselves from the novel coronavirus and directs them to the organization’s website for additional information.
“We are joining [TikTok] to provide you with reliable and timely public health advice,” WHO wrote in the description of its first video.
TikTok has been flooded with memes about the novel coronavirus over the…