Google is letting some people launch cloud games directly from search results

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Photo by Amelia Holowaty Krales / The Verge

Friction is the mind-killer when it comes to cloud gaming. You can’t just click a game trailer to instantly be playing a game quite yet. But this week, Google appears to be rolling out a feature that could reduce that friction: if you simply search for the name of a game in Google search, you might be presented with a “Play” button that can instantly launch the title.

The Nerf Report’s Bryant Chappel appears to be the one who noticed the change, and he quickly…

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